Requirements to Participate

Contestant must be enrolled in a Humboldt County high school and be at least 14 but not older than 19 years of age as of the Phase 1 submission deadline. Participation in the INNOVATE! Business Challenge is voluntary.

In Phase 1, student must submit their Elevator Pitch Video online through the Decade of Difference website to be eligible to participate in the competition. Thumb-drives or DVDs will be accepted, but they must be received by the Humboldt County Office of Education’s Decade of Difference Department located at (901 Myrtle Avenue, Eureka) by 5 P.M. on the deadline date. No submissions will be accepted after the deadline. Videos must be at least 60 seconds long and no longer than 90 seconds and must feature the student’s name, school, grade, and name of their idea.

Individuals or teams may submit an entry with a maximum of three video submissions per individual or team. Contestant cannot use an existing business that is not their own for their idea. Individual/team’s business idea must represent their original work. As long as the idea was not the Grand Prize winner, ideas may be submitted multiple years. Finalists may re-submit their idea as long as their idea demonstrates progression of development.

By submitting a video, contestant is opting-in to receive Decade of Difference Innovate! Business Challenge information and other related materials. Phase 2 and Phase 3 finalists grant the Decade of Difference the right to use pictures, videos and ideas for promotional purposes for the INNOVATE! Business Challenge.

This is an “educational” related activity and all submissions (video uploads, answers to Business Questions, and Finalist Presentations) must be suitable for audiences of multiple ages and be presented appropriately. The judges (in collaboration with Humboldt County Office of Education personnel) have sole discretion throughout the Innovate! Business Challenge process to void entries and terminate student participation for inappropriate content and presentations. Examples of “inappropriate submissions” include but are not limited to those that: promote illegal activities, contain sexual references, use inappropriate language, are cruel in content, etc.

If selected for Phase 2, contestant and parents/guardians (if needed) will be required to sign the Business Challenge Registration Forms. Semi-finalists will be required to attend and participate in at least one 13 Business Concept Question workshop. Answers to business concept questions, required for Phase 2 participation, shall be uploaded through the Decade of Difference website or by using an alternative process as specified by 5 P.M. on the Phase 2 deadline day. No submissions will be accepted after the deadline.

Contestant must be physically present to compete in Phase 3, the Finale Presentation or Design Review, practices and rehearsal. Each Phase 3 Presentation must adhere to guidelines which will be provided upon notification.

If you have questions call (707) 445-7563 or e-mail

Begin now by uploading your elevator pitch video!

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